K J Alsem
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Applied Strategic Marketing
Media in beweging: Concurrentieverhoudingen op de Nederlandse reclamemarkt (Studies voor het Bedrijfsfonds voor de Pers) (Dutch Edition)
Strategische Marketingplanning
De Aanbodstructuur van de periodiek verschijnende pers in Nederland (Voorstudies en achtergronden mediabeleid) (Dutch Edition)
Strategic Marketing : A Practical Approach
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